Physical Therapy in the Health Club Setting: Introduction (02:20)
Chris Purvis discusses his background and introduces Bill Gvoich, his medical wellness director. Physical therapists do not normally attend the conference or give talks.
Peak Performance (02:20)
Purvis runs his physical therapy practice out of six health clubs. When Spectrum Fitness decided to sell three gyms the physical therapist bought the facilities. Health club owners should try to appeal to the population who do not exercise regularly.
The Health Care Crisis (03:00)
The medical field and health club field need to collaborate together to improve over all fitness, but their is a huge gap. Physicians worry about sending patients to health care because fitness training requires no standardized accreditation.
Physical Therapy (02:28)
Purvis explains that medical professionals believe that physical therapists are exercise specialists. PTs track progress, use evidence-based treatments, and interact with physicians directly. Purvis describes the career's background.
Benefits for the Health Club (03:55)
PTs provide credibility within the medical community and non-members, act as a resource for members and trainers, increases exposure and traffic to the facility, and pays rent. The six clinics that Purvis owns see a total of 300 new patients per month and encourage them to join the health club.
Partnership between PT and Health Club Owners (06:05)
Purvis finds renting space the easiest way to establish a relationship, but also covers partnerships and working directly for the club. The physical therapy space should have a separate entrance, a waiting area with a front office, a gym area (specific to rehabilitation), private rooms, and should possess private cross-over equipment.
Work Issues (06:35)
Hiring and obtaining coverage is difficult because of the demand. When searching for a PT, look for someone with an established relationship and willingness to cross-promote the facility. Purvis emphasizes the need for a good working relationship between the businesses.
Layout of the Club (03:54)
Purvis hired a contractor to build a separate entrance for Peak Performance. The PT's encourage patients to visit Spectrum Fitness and start promoting a special crossover program immediately.
Cross Over Programs (05:06)
Bill Gvoich explains the relationship between physical therapists, physicians, and the health club industry. The average individual is intimidated by the health club setting and does not believe they can perform at a functional level.
Bridging the Gap (02:20)
Personal training staff tends to be uncomfortable or misinformed on client's medical issues. Gvoich describes the slow process to establish trust with patients and physicians. At least 90% of the individuals PTs and medical wellness experts see are preventable.
The Gap between PT and Personal Training (04:28)
Medical wellness professionals need to assess their clients, set goals, discuss any medical issues and provide daily documentation. Gvoich emphasizes the need to work with the medical field to change biometric data by making lifestyle and exercise changes.
The Gap between PT and Personal Training (04:24)
Gvoich cautions against turf battles. Properly identifying whether a client should go to a physical therapist, personal trainer, or medical wellness professional is crucial to a client's success. Spectrum Fitness incorporated the program into the women's fitness area.
Keys to the Program (03:19)
Gvoich advocates properly identifying the patient psychological needs and physical abilities, give clients privacy, provide an initial assessment, empower them, and after three months demonstrate improvement through biometrics and functional data. Peak Fitness' goal is to educate and empower their clients to continue to exercise regularly; 70% of their clients renew the program.
Peak Fitness educates their clients that even if injured, they can work out. Purvis summarizes the talk and asks if there are any questions.
Q/A: Community Outreach (01:27)
Purvis works with athletic programs to provide free assessments. Bringing in a PT can help inform and promote a medical wellness organization.
Q/A: Collaborating with the Medical Field (04:45)
Gvoich describes how medical wellness can help promote and market PT's. Purvis explains recent advancements will help promote exercising. Medical professionals like the program, but are still reticent to send clients.
Credits: Physical Therapy in the Health Club Setting (00:23)
Credits: Physical Therapy in the Health Club Setting
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