Assert Yourself: Introduction (00:45)
Assertive behavior gets attention while respecting the people you are talking to; it is a two way process.
Submissive Communication (02:15)
Jason addresses staff members in a submissive manner. See the advantages and disadvantages of submissive behavior.
Aggressive Communication (01:55)
Jason addresses staff members in an aggressive manner. See the advantages and disadvantages of aggressive behavior.
Assertive Communication (01:57)
Assertiveness allows open, honest, and fair communication between people. Learn steps to communicate assertively. Jason addresses staff members in an assertive manner.
Be Honest (03:18)
Honesty is the first principle of assertiveness. Fear stops people from being honest when communicating with others; learn a technique for overcoming fear. Dianne addresses Karen about her presentation.
Be Honest about What is Relevant (03:35)
Sue criticizes Marcus' marketing campaign in a personal attack; keep communication focused on the issue. Identify relevant and non-relevant statements in two scenarios.
How to Deal with Criticism (01:29)
Jason responds to Karen's criticism in a negative manner. See what happens when Jason responds to criticism using assertiveness; regard criticism as dispassionately as possible.
Stick to Your Bottom Line (05:17)
Any negotiation has a bottom line; failing to stick to it can result in negative consequences. See scenarios involving project negotiations; remember four key points when sticking to your bottom line.
Communicate as Equals (02:12)
Submissive behavior makes one the underdog while aggressive behavior makes one a bully. See examples of ineffective and effective communication.
Effective Communication (02:03)
See an example of how to communicate assertively with someone who is not interested in constructive dialogue. Review the key points of assertive communication.
Credits: Assert Yourself: Communication Classics (00:37)
Credits: Assert Yourself: Communication Classics
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